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  • New York, NY
  • 10013, United States
  • USA
  • 1615 N Damen
  • Chicago, IL
  • 60647, United States
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  • Rua da Prata 80
  • Lisboa
  • 1100-420, Portugal

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Kim Callender
Founder & CEO

I was really impressed with Ruca's ability to adapt their process and approach to businesses at all stages. They helped me clarify our brand values which fed back into our product and all of our marketing messaging.“ - Kim

SoloTrvlr is a tech start up that partners with local women around the world to curate the best tips, recommendations, and places for exploring on their own. In early 2021, they partnered with Ruca to define their brand, create a new brand identity, build a new website, and design key flows for the new app UI.

We began by collectively creating the company’s mission, vision and values. We then crafted a beautiful, accessible brand identity, built a new website, and designed many of the primary app screens and flows to entice and welcome both the seasoned and newbie traveler.

SoloTrvlr beta launched in Fall 2021.

In the wild: